We believe that "nuking" bacteria does more harm than good. Say what? That's right. We reject the idea of killing 99.9% of bacteria. We clean the way nature has been cleaning for 4 billion years...with probiotics.
Probiotic Power
Our probiotic-based products are powered by millions of good bacteria and the beneficial compounds they produce that effectively break down dirt, grease, grime and odor. The result is freakin' clean and chemical free!
BIO-BASED
Many cleaning products use toxic chemicals to clean. That's not "clean" to us. To reduce chemical load in our homes we use a natural fermentation process that produces bio-compounds, for cleaning designed to be friendly to your MicrobiHOME™ (that’s what we call the rad eco-system of organisms in your living spaces).
RADICALLY PURE
While household cleaners are not required to list all ingredients, we believe in the right to know. Our plant- and probiotic-based products are made from clean, simple ingredients and scented only with Organic essential oils - no colors, allergens, or fake fragrances.
We believe that "nuking" bacteria does more harm than good. Say what? That's right. We reject the idea of killing 99.9% of bacteria. We clean the way nature has been cleaning for 4 billion years...with probiotics.
LIVE CLEAN WITH US
Probiotic Power
Our probiotic-based products are powered by millions of good bacteria and the beneficial compounds they produce that effectively break down dirt, grease, grime and odor. The result is freakin' clean and chemical free!
BIO-BASED
Many cleaning products use toxic chemicals to clean. That's not "clean" to us. To reduce chemical load in our homes we use a natural fermentation process that produces bio-compounds, for cleaning designed to be friendly to your MicrobiHOME™ (that’s what we call the rad eco-system of organisms in your living spaces).
RADICALLY PURE
While household cleaners are not required to list all ingredients, we believe in the right to know. Our plant- and probiotic-based products are made from clean, simple ingredients and scented only with Organic essential oils - no colors, allergens, or fake fragrances.
